Writing multiple rows of data using Write to Data Store Entity

In this case you're writing multiple records but one table or entity, so Write to Data Store Entity works here.  If you've created a synced record type from this table you also have the choice to use the Write Records smart service instead. 

In this case you're writing multiple records but one table or entity, so Write to Data Store Entity works here.  If you've created a synced record type from this table you also have the choice to use the Write Records smart service instead. 

I  have used "Write to Data Store Entity" in my process model and even though I passed multiple rows of data (database records), only one row of data is getting saved.

Not sure why.

Any idea why it is happening like this. Do I need to use any kind of loop?