How to convince prospects to use Appian at it's fullest potential?

marios over 9 years ago

I have constant prospects looking for Appian as a process documentation tool. They are always looking to diagram their entire business in order to start automatizing in a few years. What resources do you recommend me to use in those cases, so I can change the conversation and still engage them with Appian?

Basically I want to tell them that there is value on documentation, but Appian is not that kind of solution anymore. Appian decided to use BPM where it generates the most value.

#BPMN #BPMN2.0 #Prospect #Marketing #Branding #Sales

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0 marios over 9 years ago

Thank you srinivasanr that is what we have been telling to them, and no I am not using Appian as a documentation tool.

But there is like a general thought on the LATAM market to generate process documentation. And they keep searching Appian since it still clasifies itself as a BPM, however, the question here is: how can I engage a prospect with Appian that is searching me for process documentation? Or do you recommend me to just let those prospects?
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0 marios over 9 years ago

Thank you srinivasanr that is what we have been telling to them, and no I am not using Appian as a documentation tool.

But there is like a general thought on the LATAM market to generate process documentation. And they keep searching Appian since it still clasifies itself as a BPM, however, the question here is: how can I engage a prospect with Appian that is searching me for process documentation? Or do you recommend me to just let those prospects?
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